"Moderetter" by Dr. Beckmann make it possible: Caring for clothes and wearing them longer protects the environment
If we buy less and less value, if we take proper care of our clothes and wear them for longer, the environment is happy.
We help reduce the
consumption of raw materials such as water and cotton. Instead of "Fast
Fashion," "Care and Repair" is the order of the day: wear, wash
properly, patch, remove stains, change and replace.
Dr. Beckmann and Fleckenteufel moderator, Odor Remover
& Co., facilitates the most sustainable use of our textiles.
"Fast fashion" controls many of us: we no longer
buy clothes because we need them urgently, but because they are currently
fashionable and cheap. We put in the second-hand clothing collection that we no
longer like or that is no longer in fashion. In the worst case, the parts will
end up in the garbage bag. The fashion industry is the second-largest poisoner
and is responsible for 850 tons of CO2 per year with the manufacture and
transport of clothing, which is sadly too easily ignored.
Various Swiss initiatives such as Walk-in-Closet, Repair
Cafes, or rental providers such as Peppermint Rent-a-Dress, etc., show another
way. They make clothes from sustainably produced fabrics, sell them at fair
prices, patch holes and swap clothes at fairs or private parties or have a wide
selection of dresses for rent. Old and new are shamelessly combined. But what
if our clothes are stained or very yellowish?
With Dr. Beckmann's "Moderetter" garments, they
stay fresher longer and can be worn longer.
With Dr. Beckmann's "Moderetter" clothes, they
stay fresher longer and can be worn longer.
Stains or smell of sweat? - Still, no reason to ditch a
t-shirt
Even stubborn stains are no reason to throw away clothes.
Dr. Beckmann's eight stained demons remove more than 150 different types of
stains. And it's gentle on fabrics and colors, even non-washable fabrics like
blazers, suits, or coats. Dr. Beckmann Super White. Suppose you have a stubborn
sweat odor on your sportswear. In that case, it's best to use a deodorant: with
its innovative formula, it removes unpleasant odors from synthetic, sports, and
functional clothing, wool, and even wool. Silk and ensures that the clothes are
freshly washed takes over. New and bad smells less quickly.
Less washing is good for the environment
Dr. Beckmann Color & Dirt Collection Cloths - Protect
colored, lightly streaked, or white fabrics from fading and ensure colors
remain beautiful over the long term. At the same time, they save water,
detergents, and energy: thanks to them, clothes of different colors can be
washed together. There is no tedious sorting of laundry, and the washing
machine can always be complete. This saves time and, at the same time, protects
the environment.
Facts and figures on clothing consumption in Switzerland
Every Swiss buys an average of 15 kg of new clothes per
year. Around 40%, or about 6 kilograms, are rarely or rarely used and passed on
to private individuals or end up in Swiss collection points for used clothing
or in the trash. Very few people know that it takes around 2000 liters of water
to make a single cotton T-shirt. For comparison: the water consumption of a
modern washing machine at full load is only 49 liters per wash cycle.
Six tips for sustainable use of clothing
1. Less is more: Buy only what you need, and if you do, go
for classic basics and valuable textiles.
2. Wear your clothes longer, wash them less, and if so, only
at low temperatures.
Protect your clothes from yellowing and fading (for example,
with dirty, colored towels).
3. Take broken or mismatched clothing to the tailor or help
him: mend, comb, or update.
4. Buy dresses from thrift stores or exchange sites and rent
them for memorable weddings or birthdays. By the way, you can also do it
online.
5. Do not throw away stained clothing immediately; treat it
with a suitable stain remover
6. If you buy new clothes, choose those made with natural
fabrics (cotton, linen, hemp, wool) and produced as reasonably, regionally, and
ecologically as possible.